A digital home for businesses that have grown beyond DIY.
Welcome. You’re in the right place.
Brand + website design for creatives who care deeply about their work — and the people they serve.
Branding & websites, made to feel like home ・ Branding & websites, made to feel like home ・ Branding & websites, made to feel like home ・ Branding & websites, made to feel like home ・ Branding & websites, made to feel like home ・ Branding & websites, made to feel like home ・ Branding & websites, made to feel like home ・ Branding & websites, made to feel like home ・
This is for the season when your business is ready to feel like home.
You’re not behind. You’re just ready for more.
Maybe you’ve been running your business for years, but your website was a quick DIY from another season of life. Maybe you don’t have a website yet because every time you think about starting, it feels overwhelming.
Or maybe you’re building something new and want to do it right from the beginning; without scrambling to catch up later. Design and tech might not be your thing, but you know this much: your website is a non-negotiable if you want to reach more people and show up with confidence.
Wherever you’re starting from, you’re here because you want something that finally feels aligned. Not louder, not trendier, just right. A space that offers clarity and direction. A digital home that feels warm, intentional, and easy to share... Where the right clients land and instantly feel at home.
- piecing together a site from outdated templates
- refreshing their brand “just enough” to get by
- spending hours Googling how to fix things
- launching without clarity and hoping it all works out
- trying to wear all the hats… including the designer one
But none of it sticks because DIY fixes don’t address the deeper clarity you need.
You weren’t missing effort, you were missing structure, strategy, and someone to walk with you through the process.
By the time clients find me, they’ve usually tried:
What you need now is a partner who can bring your vision to life with intention, clarity, and a design foundation strong enough to grow with you.
I’m Leina — a designer and strategist with a decade of experience across marketing, UX/product, and creative work, all rooted in understanding how people experience brands. As a third-culture kid who never had just one definition of “home,” building digital homes that feel safe, aligned, and truly yours is deeply personal to me.
I blend clean design, intentional strategy, and a warm, collaborative process to create websites that finally feel like you — clear, confident, and aligned with where you’re headed. When we work together, you won’t just leave with a beautiful site, but a digital home that supports your growth and invites the right people in.
Meet your designer, strategist, and the creative biz bestie who’s as invested in your success as you are.
hi, i'm leina!
Get to Know Me
Iced shaken espresso
What's your coffee order?
japan, usa, canada, romania
countries lived:
Anthony Bourdain!
If i could dine with anyone...
Selling Sunset!
My guilty pleasure TV show is...
Dog
dog or cat lover?
yoga & pottery
my hobbies lately include...
Santorini, Greece
favorite travel destination
English, Japanese, & currently learning Romanian!
languages spoken
You already have the vision, the heart, and the momentum — now it’s about giving your work the space it deserves to live and grow online.
Whether you’re starting fresh, evolving what you’ve built, or finally ready to let go of a DIY site that no longer fits, I’m here to help you create a brand and website that feel aligned, intentional, and genuinely you. One that’s easy to share, easy to stand behind, and built to support where you’re headed next.
Let’s create a digital home that works just as hard as you do.
AND IF YOU’RE READY TO FEEL AT HOME IN YOUR BUSINESS…
