Portfolio Highlights
Dover Interiors is a Tampa-based interior design studio founded by Sara and Jacqui, a team of six built on friendship, craft, and a deep belief that a home should tell a story.
Since 2020, they've earned a reputation as one of Tampa's most trusted design names, with work featured in Martha Stewart Living, Vogue, Harper's Bazaar and more. Their approach is rooted in history, architecture, and the way spaces are truly lived in... layered, considered, and made to endure.
The challenge wasn't about building something from scratch. It was about translation. Dover Interiors had the portfolio, the clients, and the credibility. What they didn't have was a website that matched. Their old site wasn't communicating the level they were already operating at. The branding, done beautifully by Riley at Good Mood Design Co., was refined, elevated, and full of intention. The website needed to finally catch up.
Dover Interiors
Website Sprint
The Project Scope
Interior Design
industry
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The goal was simple: let the work speak, and build the trust to back it up. Every design decision was made to communicate the same level of care and intentionality that Dover Interiors brings to every room they touch... elevated without being cold, polished without feeling untouchable.
The Approach
→ Dover's work is refined but deeply livable. The site needed that same quality... approachable enough to invite inquiry, elevated enough to attract the right clients.
Balancing warmth with polish
→ Riley's branding set a high bar. Every type choice, spacing decision, and layout detail was made to honor that so the site felt like a natural extension, not an afterthought.
Matching the brand's visual level
→ Their photography is stunning and it does the selling. The layout was designed to let the projects breathe and take center stage from the first scroll.
Leading with their portfolio
→ Press features, testimonials, and a clear studio story were woven in naturally... building trust in the background without the site feeling like a resume.
Communicating credibility without listing it
The Before
Before the Website Sprint, Dover Interiors' website wasn't reflecting the studio they'd become. The branding was done... refined, editorial, and elevated. But the site lagged behind. Generic layouts, nothing that communicated their level, their press, or the weight of their portfolio. For a studio featured in Vogue and Martha Stewart Living, the website just wasn't matching the room.
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After (The Result)
Dover Interiors now has a website that finally matches the business they've built. The portfolio lands with intention, the credibility is woven in naturally, and every page communicates the elevated, considered approach that's made them one of Tampa's most trusted design studios.
It was such a pleasure to bring this one to life alongside Riley at Good Mood Design Co.... the branding set the tone beautifully, and the website finally gives it a home.
